While this isn’t a complete list of everything Nintendo would need to survive the next generation of console with their Wii U system, I have constructed an outline of points that would help Wii U achieve cult status as its predecessor did. If you can think of more advice for the video game-exclusive company to rise to the ocassion this June for E3 and blow gamers away with a changed mindset, please leave your ideas in the comments section below.
A Strong New IP
Although Nintendo has been able to cook up some fresh new IPs over the past 10 years, the number of new Nintendo intellectual properties with strong sales has remained at an all-time low. As a publisher, Nintendo’s first-party lineup has become victim to re-releasing slightly modified versions of games which already exist on an annual basis, or in other words has contracted the Call of Duty Virus! *Gasp* A well-designed fresh new take on the publisher who started it all could help Nintendo inch their way up to the starting line.
Super Smash Bros. 4, Zelda U, Mario Kart, and 3D Super Mario U
Each of these titles have been confirmed to be shown at E3, but promises are not often kept nowadays. Nintendo needs to have gameplay for each of these games with upcoming release dates that aren’t so distant in the future that the system would die off before their respective launches.
Proof of Future Third Party Support
We’ve all heard rumors that Ubisoft and EA could be completely dropping support for the Wii U altogether. As much as most of us despise the latter company, it seems that a lack of EA support would harm the systems sales exponentially, and that Ubisoft is the only major publisher still continuously supporting Nintendo’s home console. Without apparent proof of third party support for the future of Wii U, it may seem to consumers that Wii U is just a reiteration of the Wii’s final years, and that Nintendo’s first party lineup doesn’t solely sell dedicated gaming consoles anymore.
While this may not be possible with Wii U’s current hardware, it would indeed be impressive to see non-existent load times on Wii U games not dissimilar to the technology found in PS4. If possible, this could help disprove the theory that Wii U isn’t a next generation game console.
GameCube/GBA Virtual Console
This is yet another asset which I’m not aware is possible or not, but if Nintendo is able to pull off GameCube games on the eShop’s Virtual Console, this could unanimously increase sales as older teens, and perhaps college students unaware of emulators or who oppose piracy, would buy Wii U primarily for nostalgic purposes. If they could find a way to include the option of HD upscaling in both GCN and GBA games then kudos to Nintendo because they’d be set to win!
A Clarified Marketing Campaign
Perhaps this wouldn’t be appropriate for E3 in particular (or perhaps it would), but I think it is the general consensus that poor marketing has affected Wii U’s sales more than almost anything. All Nintendo would need is one commercial to air on various cable networks, explaining the differences between Wii and Wii U, and clarifying that the gamepad is NOT an accessory for the original Wii and sales numbers would increase drastically. It seems that less companies have it in them to invest in marketing recently, and without this major flaw, less major companies would be suffering as of now.
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